Here at Electric Family, we are proud of how giving and supportive the electronic space can be. One artist who goes above and beyond in giving back is 3lau (real name Justin Blau). Back in 2016, the artist set a goal to raise $200,000 for an organization called Pencils of Promise. The initiative would build a total of eight schools.
It actually began in 2012-2013. In 2013, Blau raised $25,000 ($12,500 from his James Egbert “Back to New” remix” and $12,500 of his own money). He then began donating portions of his ticket sales from his Your Mind Tour. He teamed up with us at Electric Family to donate sales from his 3LAU bracelet. Then in 2016 and the installment of Blume, Blau's nonprofit record label to support education.
In an interview with Billboard, Blau described his mission:
"My passion for education lies in its capacity to re-shape the root causes of virtually every single global misfortune, from poverty and disease to corruption and war," explains Blau. "Access to education is a stimulating force for change and a core solution, not just a band-aid for symptomatic issues."
Flash forward to 2019 and the artist has officially raised over $250,000 in streaming profits from his songs. They recently just completed building a $70,000 school in Guatemala. Next up for the artist? Donating money to build a school in Laos.
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We recently completed building a $70,000 school in Guatemala with @pencilsofpromise & we’ve raised over $250k total - donating 🎵 streaming profits from my songs! Would any of you wanna visit the next one with me? I met with @carlysotas from the PoP team this week, and i’m planning on donating the next round of $ to build a new school in Laos; I think it would be dope to take some of you with me!
This is the type of work we like to see our community doing! Real music can affect real change!
Have an artist you would like to spotlight for doing good? Leave a comment below!