WELCOME TO ELECTRIC FAMILY
Electric Family is not simply another streetwear label, but a grassroots movement created to increase the connectedness and compassion amongst the global population. We produce a distinctive style of clothing and accessories that are intended to act as a vehicle for accomplishing our mission: to raise the social consciousness of every person we come in contact with.
Artist Charity Bracelets
We collaborate with over 25 of the world's biggest and emerging musicians on our signature bracelet product. Each artist that we collaborate with chooses their favorite charity to donate the proceeds from each bracelet sale to. Our artist roster includes Kygo, Skrillex, Zedd, Marshmello, Seven Lions and grows every month. We release new artist series bracelets at least one time per month, and have donated more than $300,000 to over 20 different charities through the program.
Artist COLLABORATION MERCH
In addition to our collaboration bracelet program, we work with a myriad of artists to create unique clothing and accessory pieces for charity. Ranging from standard t-shirts to cut and sew hoodies, each artist chooses their charity of choice and proceeds from each sale benefit that charity. Some of our biggest and most popular clothing collaborations include Marshmello, Jauz, OWSLA, Illenium and Deorro. We also grow this program regularly introducing 1 to 2 new artist clothing collaborations per month.
ELECTRIC FAMILY APPAREL
We produce a distinctive style of clothing and accessories that are intended to act as a vehicle for accomplishing our mission: to raise the social consciousness of every person we come in contact with. Fusing our positive messaging with vibrant, peerless designs has become the signature of our diverse clothing line. From experimental dye tees and printed long sleeves, to cut and sewn hoodies and original headwear, our inspiration is sourced from our personal experiences in the electronic music community.
DO GOOD EVENTS
In 2014 we created our signature "Do Good" event series where we partner with a musician and their fans to volunteer in a metropolitan city. The purpose of these events is to leverage the influence of the musician and the strength of numbers to make an impact in a local community. To date, we have partnered with Adventure Club, Krewella, Marshmello and Big Gigantic on Do Good events all over the United States. Watch the videos below to get a better feel for the concept.
JOIN THE FAMILY
Electric Family is a brand that demonstrates authenticity and transparency,seeking to reach new audiences through a mixture of our unifying philosophy and edifying street culture. We are committed to our mission and are certain that we can leverage the influence of our brand and artist collaborators to make an immense global impact. Sign up for our email list to learn more about what we do, receive exlcusive deals and be the first to know about new events and collabs.